Most contractors don't have a numbers problem. They have a visibility problem. The data lives across QuickBooks, your bank, your CRM, your inbox, your payroll, and a stack of spreadsheets no one wants to open. Your accountant sees it once a month. Your bookkeeper enters it but doesn't tell you what it means. And the decisions that actually move the business — what to bid, who to pay, when to hire, where to cut — get made on gut feel.

Latch V2 fixes that. It's the AI CFO purpose-built for home service contractors, and it runs in the one place you already live: a text thread.

Not software. A hire.

Latch isn't a tool you log into. It's a hire you put to work.

Most financial software is built around the same broken loop: collect data, build a dashboard, hope someone reads it. Latch flips the model. It plugs into your books, bank, CRM, payroll, and spend tools — then continuously monitors every transaction, every job, every dollar in or out. When something matters, it texts you. With the numbers, the context, and the recommended action.

It's the work a $200,000-a-year CFO and controller would do — without the salary, the equity, or the 90-day ramp.

Built specifically for the trades. Trained on job costing, burden rates, change orders, WIP, and bid-to-actual variance — not generic SaaS finance. Latch knows the difference between a retainage hold and an AR delinquency, between vendor creep and a one-time price spike, between a seasonal cash dip and a real problem.

That distinction matters. Most AI finance tools are built for tech startups with predictable subscription revenue. Contractors run a fundamentally different business: long collection cycles, lumpy cash flow, project-based margin, labor-heavy COGS, and a hundred small leaks that compound into six-figure problems.

Latch is built for that business. Specifically.

How it actually works

Three steps. Most contractors are live in under ten minutes.

1. Connect. Link QuickBooks Online, your bank, your CRM, payroll, and any spend tools you use. Latch reads everything automatically from there. No manual entry. No setup calls required.

2. Configure by text. Latch introduces itself and runs a short onboarding conversation — communication style, target margins, payroll cadence, busy season, known issues, growth plans. Every answer trains the agent and goes into your account's working memory. The next time it surfaces an insight, it does it the way you asked.

3. Get to work. Latch handles the routine monitoring automatically. Anything risky, unclear, or actionable gets flagged to you by text — with the dollar impact and a recommended next move.

That's it. There's no dashboard to learn. No reports to chase down. No login routine. The product surface is your text thread.

What Latch actually does

Latch operates across four jobs continuously. Think of them as the four things a great CFO does that most contractors never get.

Watches the numbers. Surfaces what matters.

Cash position, AP, AR, job margins, 13-week forecasts — Latch monitors them continuously and flags what's changing. Ask anything by text, anytime, and get a real answer from your live data in seconds. Like texting your CFO at 2 AM and getting a response that's actually useful.

Catches mistakes. Explains what they cost.

A miscoded transaction. A vendor quietly raising prices. A duplicate payment to the same supplier. A misclassified expense eating your margin without anyone noticing. Latch finds them, corrects the story, and tells you the dollar impact in plain English.

One contractor on Latch had a duplicate $38K payment surface in his first week — a metal supplier invoice he'd paid twice two months earlier. He never would've found it. That one catch paid for nearly four years of Latch.

Projects what's next, before it happens.

"Keep bidding like this and you'll lose $80K next quarter." "Cash trends say you're tight by week 9." "This vendor's price creep is costing 6% margin on concrete jobs."

Real implications. Not raw data. Latch doesn't just describe what happened — it tells you what's coming and what it means for the business.

Recommends the move. Times the action.

Every Latch insight ends with a recommendation. Not generic advice — specific, dollar-quantified, timed actions.

"Re-bid with a 12% material buffer.""Switch from Ferguson to Sunbelt — saves $3,400/month.""Hold the Patel payment until Friday."

That's the difference between a reporting tool and a CFO. Reporting tells you the numbers. A CFO tells you the move.

The four-step reasoning every answer follows

Every financial answer Latch gives follows the same four-step structure — the same way a strong CFO would think through a question before answering it.

1. What's happening. State the specific number. No hedging, no fluff. "Gross margin on concrete jobs dropped from 41% to 35% over the last 60 days."

2. Why it's happening. Identify the root cause at the transaction or job level. "Material costs on the last 14 jobs ran 14% over estimate — driven mostly by Ferguson concrete pricing, which has increased three times since August."

3. What it means. Quantify the dollar impact. "If this trend holds through year-end, you're looking at $62,000 in lost margin versus your target."

4. What to do. Give one or two specific actions. "Re-bid open concrete jobs with a 12% material buffer. Get a competing quote from Sunbelt — preliminary look suggests $3,400/month in savings on current volume."

No emojis. No generic advice. Every percentage point quantified to dollars. Every recommendation specific enough to act on by end of day.

Starter vs. Pro: which one fits

Latch comes in two software tiers. Both include the AI agent, the text-based interface, and the always-on monitoring. The difference is depth of reporting and forecasting.

Starter — $299/month

Built for owner-operators and small teams who need real-time financial visibility for the first time.

• Latch AI — ask anything, 24/7 via text or app
• AP & AR Intelligence — who to pay, who owes you
• Financial Scan — fraud, duplicates, and waste detection
• Real-time cash position and payroll coverage
• Weekly financial snapshot every Monday at 9 AM
• Revenue anomaly detection and instant alerts
• Service line analysis
• P&L, Balance Sheet, Cash Flow — any period, on demand
• 2 users, 1 entity

Pro — $499/month

Built for established operators ready to move from reactive bookkeeping to forward-looking financial leadership.

• Everything in Starter, plus
• 13-Week Cash Forecast
• Spend Reports by vendor, category, and month
• Multi-period margin trend analysis
• Overhead and break-even analysis
• Advanced scenario modeling
• Pipeline and backlog intelligence
• Billing gap detection
• Full Monthly Report Package — branded PDF
• CFO-level management reporting
• Up to 5 seats

For multi-entity operators, PE-backed platforms, and franchise groups, Enterprise adds job-level P&L, formal WIP schedules, EBITDA and DSCR reporting, board-ready summaries, and a dedicated account manager.

The Monday Pulse

Every Monday at 9 AM in your local timezone, Latch sends one text that summarizes the entire previous week: cash position, AR over 90, job margin trends, anything anomalous, and the three things that need your attention this week.

It's the briefing a fractional CFO would send if you were paying one $3,000 a month to be on call. Except Latch sends it automatically, and it's already worked through the numbers before it hits send.

Most contractors describe the Monday Pulse the same way: it's the first time they've started the week actually knowing where the business stands.

Keep your bookkeeper. Latch makes them 3x better.

A common question: does Latch replace my bookkeeper?

No. And on purpose.

Latch doesn't do data entry. It doesn't file taxes. It doesn't run payroll or pay bills. Those jobs still belong to your bookkeeper, your CPA, and your payroll provider — because they should.

What Latch does is sit on top of all of it and make every one of those people more accurate, more accountable, and more useful. It catches the bookkeeper's miscoded entries. It flags the AR your office manager forgot to chase. It tells you when the duplicate vendor charge slipped through your AP review.

The pitch is simple: keep your bookkeeper. Latch makes them 3x better by catching every mistake, automating every report, and giving you a controller on top to make sure nothing falls through the cracks.

What it replaces

The honest comparison isn't Latch versus other software. It's Latch versus the way most contractors run finance today.

Versus a fractional CFO ($3,000–$8,000/month): A fractional CFO meets with you monthly, reviews last month's numbers, and gives you opinions in a calendar window. Latch is on the texting thread at 11 PM Sunday when you're trying to decide whether to take the Henderson job.

Versus QuickBooks alone: QuickBooks stores your data. It doesn't tell you what to do with it. Latch turns that same data into actionable intelligence — what to pay, who to collect from, where cash is tight, and what's coming before it hits.

Versus your accountant: Your accountant gives you a P&L 30 days after the month closes. Latch tells you margin is slipping in real time — while you can still do something about it.

Versus spreadsheets and gut feel: The way most contractors run finance. It works until it doesn't, and by the time it stops working, you're already $50K-$100K behind.

Try it free for 14 days

Every Starter and Pro plan comes with a 14-day free trial. No credit card to start. Cancel anytime.

And if Latch doesn't pay for itself in your first month — through caught mistakes, recovered margin, or smarter cash decisions — we'll give you two more months free. No hoops. No fine print. We've never had to honor it.

Most contractors are connected and seeing real financial intelligence inside of ten minutes. Try Latch at golatch.com

Your new AI CFO is one text away.

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